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Saudi ArabiaIn forceRelevance to Chinese AI firms: HighData & privacyCross-border data

Saudi Personal Data Protection Law (PDPL) and its Implementing Regulation

Personal Data Protection Law (issued by Royal Decree M/19, amended by Royal Decree M/148) and its Implementing Regulation

Saudi Data & AI Authority (SDAIA) as Competent Authority · Royal Decree No. M/19 dated 9/2/1443H, as amended by Royal Decree No. M/148 dated 5/9/1444H

The PDPL is Saudi Arabia’s first comprehensive personal data protection statute. Article 2 applies it to any processing of personal data taking place in the Kingdom by any means, “including the processing of personal data related to individuals residing in the Kingdom by any means from any party outside the Kingdom”. Its spine is controller obligations: privacy policy and notice; a record of processing activities (Article 31, which must state whether data has been or will be transferred or disclosed outside the Kingdom); security measures (Article 19); notification of breaches to the Competent Authority and to data subjects (Article 20, with a 72-hour deadline in the Implementing Regulation); a personal data processing impact assessment (Article 22); deadlines for responding to data subject requests (Article 21); enhanced controls on health and credit data (Articles 23–24); a ban on copying official documents identifying data subjects (Article 28); cross-border transfer (Article 29); supervision and the national register of controllers (Article 30); and Article 33(4), which directs the Competent Authority to set tools and mechanisms for monitoring controllers and processors outside the Kingdom and to define extraterritorial enforcement procedures. Article 32 of the Implementing Regulation and the DPO Appointment Rules define the three cases requiring a personal data protection officer: a public entity providing services involving large-scale processing; core activities requiring regular and systematic monitoring of data subjects; and core activities based on processing sensitive personal data.

Verified against official sources · 2026-09-12Partly secondary sources — verify before relying

Does this apply to me?

Typical triggers for a Chinese AI company: (1) establishing a company, joint venture or data centre in Saudi Arabia and processing employee or customer data; (2) having no Saudi entity but offering apps, model APIs, cloud services, smart hardware or robots to Saudi residents and collecting accounts, location, voice, imagery, health or vehicle data — Article 2(1) reaches parties outside the Kingdom directly; (3) acting as processor for a Saudi customer (especially government programmes, banks and healthcare providers) for labelling, training, inference or operations; (4) selling camera- or microphone-equipped hardware through a Saudi distributor that streams data back to China; (5) having personal data processing as the main activity — for example a platform that trains models on user data — which is one of the mandatory registration cases under Article 2 of the National Register of Controllers Rules. Note that those Rules state separate registration rules for controllers located outside the Kingdom will be issued later, so offshore companies should keep tracking this.

Key industries: All industries, GenAI & foundation models, Enterprise SaaS, Healthcare AI, Fintech AI, Computer vision

Application timeline

  1. 2026-09-12

    Verified: the amended PDPL, its Implementing Regulation, the transfer regulation and the supporting rules are all published by SDAIA as the operative texts

    PDPL Article 43 provides that the Law enters into force 720 days after publication in the Official Gazette; Article 38 of the Implementing Regulation aligns its commencement with the Law’s; Article 9 of the transfer regulation provides that it enters into force on publication in the Official Gazette. SDAIA also publishes the rules of procedure for the violations review committees, the DPO appointment rules, the national controller register rules and the accreditation-body licensing rules, indicating that the enforcement machinery is in place.

Obligations (6)

Each states its trigger, the evidence to retain and the clause it comes from

Register as a controller on the National Data Governance Platform

Severity HighPDPL Art. 30(4)(c);实施细则 Art. 34;国家控制者登记册规则 Art. 2–7

Under PDPL Article 30(4)(c) and Article 34 of the Implementing Regulation the Competent Authority maintains a national register of controllers. Article 2 of the National Register Rules requires registration on the National Data Governance Platform where any of the following applies: the controller is a public entity; its main activity is based on personal data processing; it processes sensitive data; or an individual processes personal data for purposes exceeding personal or family use. Registration requires appointing a representative (for private entities, through the Platform by the authorised person), completing entity and representative details, and determining during the process whether a personal data protection officer must be appointed under Article 32 of the Implementing Regulation and the DPO Appointment Rules; where one is appointed, their details must be entered on the Platform. The Platform issues a registration certificate bearing a registration serial number, which may be made available to the public.

Applies when
AI companies that train models on user data, provide data analytics, or process sensitive data will almost always fall within “main activity based on personal data processing” or “processes sensitive data”.
Evidence to retain
  • · Registration certificate from the National Data Governance Platform with its serial number
  • · Representative designation document and authorisation chain
  • · Memo determining whether a personal data protection officer is required
  • · Change log and annual review record for the registered particulars

Estimated first-time effort: 2–6 person-days (estimate, not a commitment)

Appoint a personal data protection officer and define the role

Severity High实施细则 Art. 32;数据保护官任命规则 Art. 4–8

Article 32(1) of the Implementing Regulation and Article 5 of the DPO Appointment Rules set three mandatory cases: a public entity providing services involving large-scale processing; core activities based on processing operations that by their nature require regular and systematic monitoring of data subjects; and core activities based on processing sensitive personal data. The Rules add criteria: large scale is judged on the number of data subjects, volume and type of data, geographical scope and categories of data subjects; “regular” means continuous, at set intervals or periodic, and “systematic” means carried out through technological systems, following a specific methodology, or as part of an overall strategy or plan — with examples including health and fitness data from wearables, behavioural analytics for risk assessment, location tracking, cookies and surveillance cameras. Activities are core where the controller cannot provide its products or services without processing personal data. The DPO may be an executive, an employee or an external contractor, and is responsible for acting as the direct contact point with the Competent Authority, supervising impact assessments and audit reporting, enabling data subjects to exercise their rights, notifying the Competent Authority of breaches, handling requests and complaints, monitoring and updating the records of processing activities, and handling violations and corrective actions.

Applies when
AI companies doing behavioural analytics, recommendation, risk scoring, wearable health data, in-vehicle sensing or video surveillance will typically fall within regular and systematic monitoring or sensitive-data core activities.
Evidence to retain
  • · Determination memo against the three cases and the large-scale / regular / systematic / core-activity criteria
  • · DPO appointment document, role description and qualifications
  • · Record of the DPO details entered on the National Data Governance Platform
  • · DPO activity records (impact assessment oversight, breach notifications, request and complaint handling)

Estimated first-time effort: 3–8 person-days (estimate, not a commitment)

Notify the Competent Authority within 72 hours and inform affected data subjects

Severity CriticalPDPL Art. 20;实施细则 Art. 24(泄露通报)、Art. 23(安全措施)

PDPL Article 20 requires the controller to notify the Competent Authority upon becoming aware of any breach, damage or illegal access to personal data, and to notify the data subject where the incident would cause damage to their data or prejudice their rights and interests. Article 24(1) of the Implementing Regulation adds that, where the incident potentially causes harm to the personal data or to the data subject or conflicts with their rights or interests, the controller must notify the Competent Authority within no more than 72 hours of becoming aware; Article 24(2) allows supplementary filing in stages where not all required information can be provided within that window. In practice, fix the definition of “aware”, the cross-time-zone on-call and escalation path, and the notification templates in advance.

Applies when
All controllers in scope; processors should contractually commit to immediate escalation to the controller.
Deadline: Within no more than 72 hours of becoming aware, to the Competent Authority.
Evidence to retain
  • · Breach response plan with the definition of “aware” and a 72-hour clock chart
  • · Competent Authority notification template and submission records
  • · Data subject notification text and proof of delivery
  • · Post-incident review report and corrective action tracker

Estimated first-time effort: 4–10 person-days (estimate, not a commitment)

Maintain records of processing activities, flagging any transfer outside the Kingdom

Severity MediumPDPL Art. 31

PDPL Article 31 requires controllers to maintain records of personal data processing activities for the period prescribed by the Regulations, based on the nature of their activity, and to make them available whenever the Competent Authority requests. The record must contain at least the controller’s contact details, the purpose of processing, a description of the categories of data subjects, any other entity to which personal data has been or will be disclosed, whether personal data has been or will be transferred outside the Kingdom or disclosed to an entity outside it, and the expected retention period. For AI companies the “outside the Kingdom” field must reflect where training datasets, inference request logs, vector stores and model checkpoints actually reside and are accessed from, not merely the nominal contracting counterparty.

Applies when
All controllers in scope.
Evidence to retain
  • · Record of processing activities covering the six elements of Article 31
  • · Inventory of where data is stored and accessed from (training sets, logs, vector stores, model checkpoints)
  • · Retention policy and evidence of deletion at expiry
  • · Procedure and history for producing the record to the Competent Authority

Estimated first-time effort: 4–10 person-days (estimate, not a commitment)

Personal data processing impact assessment for products and services

Severity HighPDPL Art. 22;实施细则 Art. 32(3)(b)

PDPL Article 22 requires the controller to conduct an impact assessment of personal data processing in relation to any product or service, based on the nature of its activity and in accordance with the Regulations. Unlike the EU DPIA, the trigger is tied to the product or service, so an AI company should reassess whenever it launches a feature, swaps models, widens data sources or changes how outputs are used, rather than treating it as a one-off. Article 32(3)(b) of the Implementing Regulation makes supervising impact assessment procedures, audit and control reporting, documenting the results and issuing recommendations an express duty of the personal data protection officer.

Applies when
Controllers launching or iterating any AI product or service in Saudi Arabia that processes personal data.
Evidence to retain
  • · Impact assessment reports organised by product or service
  • · Trigger rules for reassessment (new feature, model swap, data source change, change of output use)
  • · DPO oversight notes and recommendations on each assessment
  • · Verification records that mitigation measures were implemented

Estimated first-time effort: 6–15 person-days (estimate, not a commitment)

Organisational, administrative and technical security measures and lifelong confidentiality duty

Severity HighPDPL Art. 19、Art. 41

PDPL Article 19 requires the controller to implement all necessary organisational, administrative and technical measures to protect personal data, including during transfer, in accordance with the controls set out in the Regulations. Article 41 adds that any person engaged in processing personal data must protect its confidentiality even after their occupational or contractual relationship ends. Practically, confidentiality undertakings and access-revocation workflows for outsourced labelling teams, departing engineers and temporary contractors must be evidenced, and the duty survives termination.

Applies when
Controllers, processors and every person or subcontractor with access to the personal data.
Evidence to retain
  • · Security control catalogue and implementation evidence (encryption, access control, transport protection, logging)
  • · Confidentiality undertakings for staff and subcontractors, with post-termination survival clauses
  • · Account and access revocation workflow records
  • · Periodic security assessment and remediation records

Estimated first-time effort: 8–20 person-days (estimate, not a commitment)

Penalties

Article 35: disclosing or publishing sensitive data in violation of the Law with intent to harm the data subject or obtain personal benefit is punishable by up to two years’ imprisonment, a fine of up to SAR 3 million, or both; the court may double the fine for recidivism, up to twice that ceiling. Article 36: for any other contravention of the Law or the Regulations, a warning or a fine of up to SAR 5 million may be imposed, doubled for repeat violations up to twice the ceiling. A committee of at least three members formed by the head of the Competent Authority (including a technical specialist and a legal adviser) examines violations and issues warnings or fines, with the decision approved by the head of the Competent Authority or a delegate, and a right of appeal to the competent court. Article 40 preserves a separate civil claim for material and moral damages.

Known uncertainty

This entry deliberately omits Gregorian commencement dates for the PDPL. The official English texts give only Hijri dates (Royal Decree M/19 of 9/2/1443H; amending Decree M/148 of 5/9/1444H) and the rule that the Law enters into force 720 days after publication in the Official Gazette. During this review the Saudi Official Gazette and law portals (laws.boe.gov.sa, my.gov.sa) were unreachable and SDAIA’s English pages gave no Gregorian date. We therefore confirm only that the framework is operative; verify the Gregorian milestones against Umm Al-Qura or a formal SDAIA announcement before citing them externally. Some Implementing Regulation deadlines other than the breach window (for example the exact number of days to answer data subject requests) were also not transcribed.

Related standards

  • ISO/IEC 27701:2025 Privacy information management systems — Requirements and guidance · ISO/IEC 27701:2025 (edition 2, 2025-10), cancelling and replacing ISO/IEC 27701:2019

Content as of 2026-09-12 · corpus 2026.09|Compiled from public official sources with links and review dates for compliance decision support. Rules change; have licensed professionals review before external disclosure, regulatory filing or contractual commitments.

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Saudi Personal Data Protection Law (PDPL) and its Implementing Regulation · Obligations & official sources | HaiWen HQ